If you are thinking about creating an internet marketing business, then you need to know that an auto-responder is one of the most important tools that you will use. Properly configured, It will help you to better create relationships with potential customers in all ranges of the buying stage.
Auto-responders also have more than one use. They can be used as a contact manager. Management of future email blasts is another use for them. In addition, they make building and storing multiple lists and email sequences a breeze because they remove all the annoying actions of manually doing it.
Auto-responders come in 2 different types:
• Monthly subscription auto responders
With this type you don’t have to install it on your server. This could be the least difficult path to take for someone new. With this type of service, there is a monthly fee.
Auto-responders that let you pay by the month also have a negative side. You may feel restricted by the number of contacts that you can have. Other subscribers may share the IP address with the subscription type auto-responders. Because of spam rules, your emails, may not always reach their intended contact. In the end, you could pay way more over time with the subscription than just buying the server based auto-responder.
• Server based auto-responders
This kind has more plusses than minuses. First, there is absolutely no limit to how many contacts you can have. Next, you can get an individual IP address from your host, which will eliminate email providers from blocking your IP address because of something that you didn’t do. And, you will have absolute control of your lists with this type, unlike the subscription based.
More options exist with this type including the option to set how many emails blast out per minute. Email providers may flag and block your IP address if you try to send out too many emails at a time.
Knowing the right type of auto-responder for your individual situation can save you time, money, and even keep your stress lower. The rewards are definitely worth the effort, so choose carefully so you can start enjoying them.
Tags: Auto-responder, email marketing, internet marketing, list management